
Packaging
Role: Senior Brand Lead
With product expansion comes a more extensive supply of packaging! We created a larger range of boxes that truly bring the brand to life while being super sustainable and sturdy in all aspects.
The project involved expanding the strong visual brand and use of pattern across our branded assets. I worked on building and ever expanding pattern to fit our full product range.
Responsibilities:
Conception to execution of project working closely with the logistics team for better efficiency
Creative direction of packaging designs
Final design outwork for printers
Sustainability built into the design and FSC certified packaging.


